Two longtime members of the Society of American Florists have been recognized by an international agency for their sustainability efforts. During...
More than 800 floral designers gathered last month in Seattle for a mega dose of inspiration during the American Institute of Floral...
Talk about instant inspiration and return on investment. Two days after attending the Society of American Florists’ 1-Day Profit Blast in St. Louis,...
What is going on with the economy, and how can I position my floral business accordingly? Is...
These days, the list of celebrities who embrace body flowers is ridiculously long. Keira Knightley, Jennifer Lawrence and Kirsten Dunst are among...
Chances are you’ve received an email from an unfamiliar company critiquing your website and offering to fix problems affecting your search engine...
Hoping to find ways to improve its “customer service and remove unintended barriers” to participation in its programs, the U.S. Department of...
Save the date? More like, spring the date on your guests at the (very) last minute. Last week, we told you about a New York Times story noting an...
The Society of American Florists will celebrate the longevity of three floral industry businesses with the SAF Century Award during SAF Palm Beach...
With high temperatures expected to reach 102 degrees Fahrenheit in St. Louis, Missouri this Saturday, July 22, florists there can beat the heat and...
When the Small Business Administration convened a regional roundtable to identify regulatory burdens to small business growth, the floral industry...
A 111-year-old flower shop in Ohio got a reinvigorating shot of merchandising and display advice earlier this summer after FTD sent in an expert for...
The countdown is on for the 50th Annual Sylvia Cup Design Competition, the nation’s longest-running live floral design competition. Limited to 15 of...
The floral industry lost one of its most beloved leaders July 15, after Stanley F. Bachman died at the age of 93. Bachman, a member of the Society...
A renowned researcher, prolific speaker and mentor to college students is the recipient of the Society of American Florists’ (SAF) 2017 Alex Laurie...