Political and economic unease, flat Thanksgiving sales and stiff competition with non-floral retailers are fueling florists’ cautious expectations...
Eileen Weber, AAF, has created many Mocha Mousse-inspired designs over the years for her bridal clients at Lake Forest Flowers in Lake Forest,...
John Burk of DV Flora shares fresh production information with attendees of SAF's 1-Day Profit Blast in Somerset, New Jersey. DV Flora and the...
A customer of Flowers By Michelle called the shop upset that the guard petals on a few roses hadn’t been removed. The Las Vegas shop immediately...
SAF President Oscar Fernandez of Rio Roses/Equiflor, SAF CEO Kate Penn, Red Kennicott, AAF, of Kennicott Brothers Company and Bill LaFever of Bill...
President-elect Donald Trump announced that he will impose a 25% tariff on all Canadian and Mexican products starting Jan. 20 Tariffs are coming,...
U.S. floral corporations with less than $5 million in sales and less than 20 employees need to complete a new filing by Dec. 31 to comply with a new...
Cristina Ramos of Lovingly contributes to the discussion with her peers at Next Gen LIVE! in February. Bosses say the event is a great way to invest...
Nancy White of The Flower Bar in Larchmont, New York, draws customers to her store with a flower bar. Providing sensory in-store experience is one...
https://www.youtube.com/watch?v=1mavVeVbgKI Teleflora’s new national holiday campaign, “The Power of Wishes” brings the partnership between...
Despite flattening sales, 2023 proved to be a year of evolution for floral businesses that leveraged artificial intelligence, third-party delivery,...
The floral industry is bracing for a tough tulip season in 2025, with a combination of factors putting pressure on tulip prices, quality and...
If composting services aren't available in your locality, try reaching out to local garden clubs or partner with a local flower farmer who can pick...
Regularly updating your business's Google Business Profile is just one way to help online shoppers find your business this holiday season. Americans...
Holly Haveman of Kennedy Flowers & Gifts in Grand Rapids, Michigan, says the leadership sessions at past Next Gen LIVE! events have helped her...