Get in the Mindset for Successful Social Selling in St. Louis
How did a retailer experience an increase in sales of more than 30 percent year over year? How did another retailer see the highest sales day in a store’s 13-year history, beating all of 2015 sales by June 2016? Really smart, strategic social media marketing played a...
SAF Graphics Celebrate Fourth of July Flowers
Remind social media followers to include flowers in their Fourth of July celebrations. The Society of American Florists provides members with seven Facebook sharable graphics. Among them, “Guaranteed Fireworks,” “Happy 4th!” and “Red, White & Bloom.” Get yours...
Pricing Guidelines and Floral Shop Accounting 101
Where do you go when you need essential flower shop accounting, financial management, and benchmarking best practices? Does this crucial information even exist in a way that’s specific to the complexities of running a flower shop? The Society of American...
Go Speechless in Seattle at AIFD Symposium
Do you love talking about flowers and floral design? Do you present programs to garden clubs or other professionals? Interested in accreditation through Professional Floral Communicators – International (PFCI)? The Society of American Florists’ PFCI is presenting...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.