Sometimes, good things just fall in your lap. Such is the case with an article circling the Internet titled, "23 Perfectly Valid Reasons to Buy...
Get Ready for the Wedding Rush
Are you ready for the wedding rush? Save time on wedding design training and get guidance on what a polished, up to date and ironclad contract...
Drive Summer Sales
Need help drumming up business this summer? The Society of American Florists’ Floral Education Hub has resources to help, including courses on...
Promote Summer Sales Via Social
Summer is in full swing — don’t forget to remind customers to make flowers part of their summertime fun. The Society of American Florists has social...
Create a Successful Incentive Program
Employee incentive plans not only help attract and retain motivated workers, but they can also help businesses compete for workers in a tight labor...
Forecast Your Way to Bigger Profits
Are you finding it difficult to forecast sales? Is the increased cost of goods squeezing your bottom line? Do you want to pay your employees a...
Stay on Top of Tech Trends
Looking for resources to help you harness the latest tech tools for your business, from artificial intelligence to point-of-sale systems? The...
Find Inspiration and Education to Grow Your Business
Looking for some outstanding flowers for weddings? In need of new services for your business? Need some design inspiration? The Society of American...
Create Design Recipes for Success
Do you want to eliminate guesswork for the design and sales team, ensure uniformity in arrangements, and build profit into every design? A new...
Boost Back-to-School Sales
Back-to-school season is here, with many college students and children heading back to school in August. Use the Society of American Florists’ web...
Build a Pipeline of Workers in Your Community
The beginning of the school year is a great time to make connections with teachers and students to bring awareness to career opportunities in your...
Incentivize Your Employees
Want to offer competitive pay and get the most out of your workers? Many florists have found success with incentive programs, and the Society of...
Use Forecasting to Control Costs and Wages
[mom_video type='vimeo' id='723062348' width='900' height='506'] Predicting your sales can help you control costs and wages — and finish the...
Attract — and Retain — Top Talent
Having trouble finding workers? Struggling to onboard new employees? In a series of three courses for the Society of American Florists, human...
Improve Mental Well-Being in Your Workplace
Businesses can’t function effectively — let alone, adapt, compete and succeed — with struggling workers. The Society of American Florists’...