The idea that lots (and lots) of people weigh in on a bride and groom’s wedding decisions isn’t new — but would you ever encourage a couple to...
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Tech and Teamwork Improve Email Campaigns
Tired of too few clicks and too many unsubscribers, Ken Denaburg, president of York Flowers in Washington, D.C., and Annapolis, Md., has made a...
Grab Some Grads with FREE Web Graphics
Some things are synonymous with graduation — caps and gowns, for instance. Wouldn't it be great if flowers were part of the mix? Nudge customers in...
Father’s Day Contest Highlights Shop’s Gifts For Men
There are dozens of words to describe flowers, but masculine is not one of them. Thus marketing holidays such as Father's Day can be a challenge for...
Put Last Weekend’s Garden Roses to Good Use
Chances are you have a bride (or 10) using garden roses for her nuptials this summer. And, more than likely, you'll end up with a few spare stems...