Home » Attract — and Retain — Top Talent

Attract — and Retain — Top Talent

by | Aug 30, 2023 | Business Builder | 0 comments

Having trouble finding workers? Struggling to onboard new employees? In a series of three courses for the Society of American Florists, human resources expert Glenna Hecht explains how to hire smarter to build the team your business needs and successfully onboard new employees for a better retention rate.

The first course, “Workforce Planning and Attracting Talent,” Hecht, of Humanistic Consulting, guides viewers through identifying the skills and qualities your workforce needs. It also covers how to develop the framework for job descriptions.

In the second course, “Interviewing and Hiring Talent” Hecht walks employers through the interviewing and hiring process and discusses the most common interview mistakes and best practices, types of interviews and questions, and how to make a hiring decision.

In the third course, “Orientation and Onboarding,” Hecht shares tips to develop a strategic approach to onboarding, including which materials and resources to have prepared for new hires and advice on how to structure an employee’s first 30 days.

The courses are $74.95 each for SAF members, $94.95 each for non-members.

Visit Floral Education Hub  today to start learning!

Stephanie Brady is the project manager for the Society of American Florists.

Safnow Login


SAF Members only. Please login to access this page.

Not a member? Click here to find out why you should join SAF today.

Email :


Password :


Lost your password?

(close)