You’ve heard of Christmas in July and half birthday celebrations. PJ’s Flowers & Events in Phoenix, Arizona has a special take on the off-season holiday concept with its annual “Cupid Returns” promotion. Back in 2011, owner Tony Medlock, AAF, AIFD, PFCI, AzMF, decid... Read more
Deciding where to hold your local Petal It Forward event on Oct. 11 deserves attention now. Who do you want to reach? Business professionals? Millennials? Baby Boomers? Which demographic might pay it forward with word-of-mouth marketing and social media posts? For the t... Read more
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