Partners Page - Florists - safnow.org

Your SAF Concierge and
Floral Business Consultant

Partners Program

Unlock Free Flowers and Service Discounts that Propel Your Business Forward. 

Launched in 2025, the SAF Partnership Program connects growers, wholesalers, and industry suppliers with you, the florists or designers. As an SAF member, you’ll enjoy exclusive partner benefits, including complimentary flowers, technology discounts, and supplier samples, giving you the opportunity to discover new products, build valuable vendor relationships, and grow your business.

Unlock Your Exclusive Perks

SAF members gain access to exclusive offers, including access to the newest variety of flowers on the market for trials, cutting-edge technology discounts, and supplier samples, empowering them to explore new products and drive their business forward.

Current Partner Offers and Information

50 FREE Roses!

Request a box of Rosaprima roses, which includes  50 stems of the latest varieties delivered directly directly to your shop or studio. Try out the blooms in your newest designs and post on social media with the tag #rosaprima- a great way to intriduce your clients and customers to the newest in rose varieties! 

Rosaprima was founded in 1995 in Cayambe, Ecuador, Rosaprima is a premier grower of luxury roses, offering over 150 exclusive varieties and known for exceptional quality, craftsmanship, and sustainability.

*this offer is only available to businesses located in the United States 

FREE Smithers Oasis Product Sample Box!

Receive a complimentary sample box from Smithers-Oasis, the floral industry’s leading supplier. Discover products that can help elevate your designs, streamline your workflow, and unlock new opportunities to grow your floral business.

Smithers Oasis is a leading global manufacturer and marketer of floral foam, floral design tools and accessories, cellular growing media, postharvest products, temperature-controlled packaging and specialized foams.

Smithers-Oasis

One FREE Month of Details Software!

SAF members receive one free month of Details, including a personalized introductory call and a complimentary 45-minute software demonstration—designed to set you up for success from day one.

Details Flowers Software is an all-in-one platform designed to help florists and event designers streamline their business operations and enhance profitability.  Available to NEW Details customers only. Learn more here.

Smithers-Oasis

FREE Mixed Bloom Sample Box!

Receive a FREE mixed sample box of blooms from The Elite Flower, grown at a variety of farms located in Ecuador and Colombia: Agrinag, Natuflor, Alma, Qualisa, Bellarosa, Natura Eterna, Royal Flowers & Pyganflor.

After receiving and working with the flowers, you’re encouraged to complete a quick survey and share your feedback. Your insights help shape the development and release of new flower varieties, giving you a real voice in what comes next.

Smithers-Oasis

FREE Company Culture Snapshot!

SAF members receive access to a complimentary Floral Company Culture Snapshot from Pollen Talent, a talent partner dedicated exclusively to the floral industry.

Designed for wholesalers, florists, event companies, growers, and distributors, this advisory tool helps businesses better understand hiring alignment, team environment, and long-term culture fit needs. By combining industry knowledge with a proprietary culture-fit approach, Pollen Talent helps floral businesses reduce hiring risk, save time, and make stronger hiring decisions.  

Smithers-Oasis

FREE Secret Shopper Call!

Get access to one FREE secret shopper call made to their shop with a recording and a ten point report card from The Profitable Florist. 

The Profitable Florist was founded in 1997 by Tim Huckabee, a sales training guru for florists. You might know him from his column in our magazine, Floral Management.

Smithers-Oasis

10% off Wholesale Helium!

SAF members receive 10% off wholesale helium for retail balloons through Zephyr Solutions. 

Zephyr supplies wholesale helium gas, balloon inflation products, and cylinder safety equipment to large retail chains, as well as to high-volume, single-location stores, both nationally and internationally.

Smithers-Oasis

FREE Premium Blooms Box!

Complete the Gardens America customer application to receive a FREE sample box filled with stunning, globally sourced blooms.

As a thank-you for exploring the sample box and sharing your feedback, you’ll also receive an additional $200 credit toward your first purchase of $300 or more once your account is approved. This isn’t just about receiving free flowers- it’s about having a voice. Your perspective as a floral professional matters, and your insights help shape the varieties, quality, and selections offered in the future.

Smithers-Oasis

Waived Application Fee!

All SAF members get their application fee waived when they apply to join CalFlowers.

About CalFlowers: CalFlowers is a national trade association supporting the floral industry with transportation solutions, funding, and promotional programs—serving and connecting growers, wholesalers, retailers, and partners across the U.S.

Smithers-Oasis

Suppliers – Join SAF’s Network of Industry Partners to Expand Your Reach

Are you a grower, wholesaler or floral industry supplier looking to get your products or services directly in the hands of florists and designers?

Join the SAF Partnership Program now and start connecting with top floral businesses across the nation.

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