These days, the list of celebrities who embrace body flowers is ridiculously long. Keira Knightley, Jennifer Lawrence and Kirsten Dunst are among...
Learn SEO Scammers’ Scare Tactics and Giants’ Best Practices at SAF Palm Beach
Chances are you’ve received an email from an unfamiliar company critiquing your website and offering to fix problems affecting your search engine...
USDA Requests Grower Input
Hoping to find ways to improve its “customer service and remove unintended barriers” to participation in its programs, the U.S. Department of...
More Couples Say, ‘Surprise! This is Our Wedding!’
Save the date? More like, spring the date on your guests at the (very) last minute. Last week, we told you about a New York Times story noting an...
Three Floral Businesses to Receive the Century Award in Palm Beach
The Society of American Florists will celebrate the longevity of three floral industry businesses with the SAF Century Award during SAF Palm Beach...
Look Out St. Louis, Here Comes SAF’s 1-Day Profit Blast
With high temperatures expected to reach 102 degrees Fahrenheit in St. Louis, Missouri this Saturday, July 22, florists there can beat the heat and...
Boise Industry Member Speaks Out on BAT
When the Small Business Administration convened a regional roundtable to identify regulatory burdens to small business growth, the floral industry...
Ohio Shop Gets Major Refresh through Fast Makeover
A 111-year-old flower shop in Ohio got a reinvigorating shot of merchandising and display advice earlier this summer after FTD sent in an expert for...
One Week to Register for Sylvia Cup’s 50th Anniversary Design Competition
The countdown is on for the 50th Annual Sylvia Cup Design Competition, the nation’s longest-running live floral design competition. Limited to 15 of...
Stanley F. Bachman: June 8, 1924 to July 15, 2017
The floral industry lost one of its most beloved leaders July 15, after Stanley F. Bachman died at the age of 93. Bachman, a member of the Society...
Paul Thomas, Ph.D., to Receive 2017 Alex Laurie Award
A renowned researcher, prolific speaker and mentor to college students is the recipient of the Society of American Florists’ (SAF) 2017 Alex Laurie...
Bankruptcy Filing Creates Panic Among Brides
When the wedding dress store Alfred Angelo filed for Chapter 7 bankruptcy last week, the news sent brides around the country into a panic — and...
Palm Beach Offers Chance to Showcase and Check Out New Products
One way to stand out against local competitors and national companies such as Amazon: Stock the kind of goods customers just can’t get everywhere....
After Arson, New Mexico Shop Acts Fast
Heroic first-responders, quick-thinking team members and proactive industry partners — not to mention a supportive local community — helped mitigate...
Off the Clock and On Their Smartphones
According to the Pew Research Center, 77 percent of Americans own a smartphone. Among those millions of people essentially carting around a...