Advertise Your Blooms on the Radio
A Nielsen Catalina Solutions research study found that each dollar spent on radio advertising generated an average sales return of $6 from the listeners in the first 28 days after they heard the ads. The Society of American Florists makes it easy for members to...
Boost Your Prom Sales with New Quiz
Prom is a major rite of passage for teens, and often the first time they buy flowers from a local professional florist. SAF is doing its part to get teens excited about prom flowers and finding a local florist with a new interactive quiz and social media campaign. To...SAF Moves to New Headquarters
After 33 years in its current location, SAF is moving in mid-April to a new location, about two miles away. The current location and 13,000-square foot building at 1601 Duke Street in Alexandria, Virginia, has served SAF since 1983, when SAF purchased the building....
Invite a Member of Congress to Visit Your Shop
Inspired by Nick Fronduto’s and Charles Ingrum’s efforts to get their lawmakers to visit their operations? (see co-sponsor story.) You, too can host a lawmaker. “Hosting a member of Congress at your business is one of the best ways to make your concerns resonate,”...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
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