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Schedule an Inspiring Getaway in Des Moines
Before the holiday chaos descends in full force, give yourself the gift of education by attending SAF’s 1-Day Profit Blast, Saturday, November 14, in Des Moines. A quartet of industry professionals, renowned for their expertise and presentation skills, will...
Four Simple Ways to Get Your Blog Posts More Views
Anyone who’s ever tried blogging knows it’s a challenging art. Between coming up with compelling content, finding your voice, tracking down high-quality images, and combing through your words for any grammatical errors, you invest a lot of time and...
Enhance The Shopping Experience, Increase Sales
The longer customers linger, the more they’ll spend. That insight, outlined in the 1999 book, “Why We Buy: The Science of Shopping,” has motivated some retailers to revamp their stores with features such as couches and coffee tables, beauty stations...
Send Out Holiday Save the Dates
Before you can even say, “Deck the halls,” the holiday season will be once again be upon us. (Funny how time seems to speed up every fall…) You can be sure your customers will have umpteen invites and errands filling their calendars in November and December....Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.