Public Relations Archives

Public Relations

Petal It Forward Wrap Up: Share Updates, Say Thank You

October 11, 2017 | Business Builder, Marketing, Member Benefits, Public Relations

You gave away your last pair of Petal It Forward bouquets hours ago. Now, toot your horn, follow up with reporters and say thank you to all...

Florists in All 50 States Plan Local Events for Petal It Forward

October 4, 2017 | Events, Floral Industry News, Public Relations

North Dakota has joined the ranks of states participating in the Society of American Florists’ 2017 Petal It Forward, officially making the effort...

Amplify the Buzz: Support the Petal It Forward Thunderclap

September 27, 2017 | Business Builder, Events, Marketing, Public Relations, Social Media

Raising consumer awareness about the benefits of flowers is the goal of Petal It Forward, and the Society of American Florists makes it easy for the...

Petal It Forward Prep: Remind Media and Prepare Messages

October 11, 2016 | Business Builder, Floral Industry News, Marketing, Public Relations, Social Media

Now is the time to send local reporters a Media Advisory about your Petal It Forward event. SAF provides a sample Petal It Forward Media Advisory to...

Petal It Forward Prep: Media Outreach

September 26, 2017 | Events, Marketing, Member Benefits, Public Relations, Video

#PetalItForward Prep: Media Outreach Posted by Society of American Florists on Tuesday, September 26, 2017

Florists Share Tips for Petaling it Forward

September 20, 2017 | Business Builder, Events, Marketing, Member Benefits, Public Relations, Social Media

Taking part in the Society of American Florists Petal It Forward event on Oct. 11? (We hope so!) Here’s a quick tip to keep in mind: When handing...

Florists in 44 States Plan to ‘Petal It Forward’ on Oct. 11

September 20, 2017 | Events, Floral Industry News, Marketing, Public Relations, Social Media

Florists in 181 cities in 44 states, plus Washington, D.C., and Canada, have so far told the Society of American Florists of plans to hold Petal It...

Florists in 44 States Plan to ‘Petal It Forward’ on Oct. 11

September 13, 2017 | Events, Floral Industry News, Marketing, Public Relations, Public Relations

At press time, florists in 44 states in 147 cities and Canada had told the Society of American Florists of plans to hold Petal It Forward events in...

Petal It Forward Prep: Pre-Made Bouquets and Assembly Lines

September 6, 2017 | Business Builder, Events, Marketing, Member Benefits, Public Relations

Florists who participated in the last two Petal It Forward efforts said their No. 1 time-saving tip was to buy or ask for donations of ready-made...

Florists in 38 States Plan to ‘Petal It Forward’ on Oct. 11

August 30, 2017 | Floral Industry News, Marketing, Operations, Public Relations

At press time, florists in 38 states and Canada had notified the Society of American Florists of plans to hold Petal It Forward events in their...

Petal It Forward Prep: Recruit Volunteers

August 30, 2017 | Events, Marketing, Member Benefits, Public Relations, Public Relations, Social Media

From processing flowers and assembling bouquets to attaching stickers or cards and representing your shop as “Happiness Ambassadors,” having a few...

Petal It Forward Prep: Source the Flowers

August 23, 2017 | Business Builder, Events, Marketing, Member Benefits, Public Relations, Social Media

One secret to success during the Society of American Florists’ upcoming Petal It Forward event? Ask suppliers for help — and do it fast. “The sooner...