First communion, a tradition for young Catholics (typically 7-year-olds), is just around the corner. For more than 30 years, Lake Forest Flowers in...
It’s the end of a long day. You’re beyond ready to get home. Suddenly you get a notification. A dissatisfied customer has given your shop a...
You know the old expression, “you never get a second chance to make a first impression.” For phone sales at retail flower shops, that adage is...
Just as prom fashion has evolved from the demure tea-length dresses of the 1950s to the slinky, form-fitting cuts popular now, customers today shop...
Collaborating with a popular local illustrator has helped a Boston-area flower shop grow its following, while also depicting flowers as a work of...
Stress Awareness Month, observed annually in April, is when public awareness is raised on stress with health groups and news outlets highlighting...
You never know when inspiration will strike. During her past few trips to the bank, Tiffany Fulton Jones, of Blomma Flower Farm in San Clemente,...
Two years ago, Schneider’s Florist became the go-to source for teenage boys preparing for prom in Springfield, Ohio thanks to a new offering:...
For years, Debbie’s Bloomers held its annual open house at the start of the holiday season. But in 2018, the El Paso, Texas shop decided to try...
Prom, one of high school’s most celebrated rites of passage, is quite an expensive experience. According to a Visa survey, the average American...
Administrative Professionals Week (APW), April 21-27, 2019, opens the door to cultivate new business clients or remind current clients of the value...
Want to instantly improve customer satisfaction and your sales numbers? One word: emote. That’s the message sales Tim Huckabee wants all florists to...
Rushing to get everything done for Valentine’s Day? The Society of American Florists can help streamline your social media marketing with content...
Earlier this month, the same week Amazon became the most valuable publicly traded company — seemingly more evidence of the e-commerce giant’s retail...
Ready to build on the positive buzz you created in your community on Valentine’s Day? International Women’s Day, March 8, presents a variety of ways...