Members can hop over to the Society of American Florists’ library of web, Facebook graphics and banners for grab-and-go reminders to post online about upcoming holidays and opportunities for floral purchases. The Library includes seasonal social media graphics...
“Does SAF have radio advertising examples,” a member asked the Society of American Florists via the association’s Live Chat in early March. Yes. SAF has 68 professionally-prepared radio commercial scripts promoting everyday flowers, sympathy sales, Administrative...
Coming to the Society of American Florists’ Congressional Action Days in March and wondering what exactly the trade association does for the industry on Capitol Hill and how your voice can complement and amplify those efforts? At 11:30 a.m. EST on Tuesday, March 6,...
You never know what a difference one bouquet can make — or how much traction a single promotion can have. On October 11, floral industry members in 467 cities in 50 states plus Washington, D.C., and Canada led 573 Society of American Florists Petal It Forward events....
Dotting the i’s and crossing the t’s can take time, especially after the busy Valentine’s Day season. That’s why SAF has extended the deadline for members to apply for two special professional recognition honors. SAF recognizes excellence in the floral...
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.
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