There may be little retailers can do to bring down inflationary prices while maintaining a healthy profit margin, but a new survey found that small...
You already know that customer behavior and attitudes have changed in significant ways since the beginning of the pandemic. You’ve experienced the...
One of sales expert Tim Huckabee’s biggest pet peeves is hearing florists lowball customers because they’re selling from their own pockets. That...
“What flowers do you want us to use?” “Is $55 OK?” “We have a delivery fee, too — is that all right?” If you overhear these kinds of cringe-worthy...
A new year means a new column for long-time Floral Management author Tim Huckabee. Throughout 2019, the FloralStrategies founder will share “Tim’s...
The calendar may read September but according to one floral industry expert, it’s high time for florists to be thinking Christmas. And that means...
By Anne Holub Three weeks after SAF Palm Springs 2018, the association is taking its 1-Day Profit Blast to Portland, Oregon, on Sunday, Oct. 7....
Money motivates. It’s a simple yet powerful fact that you should use to your advantage to get more performance from your team while simultaneously...
Tim Huckabee loves to illuminate what's going right — and wrong — at retail flower shops. During his presentation "Smart Selling," on Sunday, July...
A summer slowdown is no reason for your staff to idly stand around. In fact, a little “free time” is an excellent opportunity to work on your...
You're days away from one of the biggest holidays of the year. Don’t panic. "Mother's Day can be a lot easier, profitable and stress-free if your...
Be honest: is your shop neatly organized or does it look like Cupid just threw up in there? In his Valentine’s Day Boot Camp, Thursday, Jan. 11,...
A dozen red roses may reign as the most popular Valentine’s Day request, but if you only offer this standard design, you may alienate some customers...
What’s the ROI of the Society of American Florists’ 1-Day Profit Blast? Instant money in the register back home, according to one shop in...
When Tim Huckabee started his sales and customer service training company in June 1997, flower shops with web sites were considered tech-savvy and...