Stress Awareness Month, observed annually every April, launched in 1992 by the Health Resource Network, a non-profit health education...
In Boston, Learn Simple Strategies for Extraordinary Customer Service
How many times have you walked into a store and immediately heard, “Can I help you find something?” Unless you were in a huge hurry, chances are you...
Dozens Gather in Washington to Lobby for Key Industry Issues
When Karen Fountain, AAF, of Flowers ‘n’ Ferns stepped into the office of Sen. Tim Kaine (D-Virginia) on the morning of Tuesday, March 12, she was...
Profit Blast Speaker Shares Social Media Strategies for Prom
When you were in high school, chances are you planned your prom look by reading Seventeen magazine or heading to the mall. Not so with...
59 Percent of Retail Florists See Valentine’s Day Sales Rise
With a weekday holiday and a strong economy, many retail florists had a good Valentine’s Day 2019. Fifty-nine percent of retail florists responding...
Dozens of Commercial Radio Scripts, Perfect for Spring Holiday Promos
Clocks will be reset this weekend and the official start of spring is just two weeks away. You know what that means: It’s time to get your spring...
Last Call for SAF 2019 Awards
Has your company been in business since 1919? Are you active in your community and the floral industry? Do you know someone who has made a...
CAD ‘Briefers’ to Explain Four Key Issues Before Capitol Hill Visits
The Society of American Florists (SAF) has lined up several experts to educate industry members about the four issues they will discuss with...
60 Percent of Florists Saw December Holiday Sales Increase
Many florists had a cheer-worthy Christmas last month, with 60 percent of retailer respondents to a Society of American Florists’ post-holiday...
Flowers by George Interviewed for Hulu Show
Earlier this month, the same week Amazon became the most valuable publicly traded company — seemingly more evidence of the e-commerce giant’s retail...
Australia’s Bart Hassam Wins 2019 FTD World Cup
Bart Hassam, an esteemed designer from Brisbane, Australia, was named the 2019 FTD World Cup Champion on Sunday, March 3, at the conclusion of one...
Targeted Tips, Networking Draw Brothers to Boston
Chris and Jonny Palliser, second-generation managers of Scotts Flowers in New York City, will soon head north to Cambridge, Massachusetts, for the...
Sun Valley Farms, iBulb Celebrate American Tulip Day
San Francisco’s Union Square was transformed into a floral wonderland Saturday, March 2, for American Tulip Day, a promotional event organized by...
Industry Pros to Share Lucrative and Easy Wedding Designs in Boston
According to a Wedding Wire survey, 40 percent of proposals occur between Thanksgiving and Valentine’s Day — meaning there are scores of giddy...
In SAF Economic Survey, 57 Percent of Industry Members Say Business is ‘Good’
Floral industry members across segments have a relatively optimistic take on the economic landscape, according to a new survey from the Society of...