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Prepare for Engagement Season
Tinsel and champagne aren’t the only things sparkling in early winter. Enter: the parade of engagement rings. Tis the season to pop the question! According to Wedding Wire, nearly 40 percent of marriage proposals happen between Thanksgiving and New Year’s Eve. With a...
Wedding Resource Center
How do you woo the newly engaged? Gorgeous photos are just one part of the equation; expertise and enthusiasm can help seal the deal. Get inspired by visiting the SAF Resource Center. There, you’ll find: free advertising templates you can send to your local...Michigan Florist Partners With Local Vendors for Holiday Party
Camaraderie and charity help a Michigan florist kick off the holidays on the high note. Blumz…by JR Designs in Ferndale, Michigan, hosts its fifth annual Ladies Night Friday, Nov. 20. The event, which is free to customers, features approximately 20 other local...
What’s Your Customer Response Time?
What you say to customers matters — as does when you say it. No one likes to wait, but customers with a problem or a question have even less patience. Yet that’s what’s happening to consumers nationwide, according to a recent study by Eptica, a company...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.