Strong Visual Merchandising Lands N.Y. Florist Holiday Press
Kittelberger Florist and Gifts in Webster, New York, scored some prominent ink right before the biggest shopping weekend of the year, all because of its Yuletide décor. The Democrat and Chronicle quoted shop owner Meg Benedict and featured several photos of the...Publicity Pointers To Maximize Your Marketing Campaigns
On October 7, more than 2,000 people in Chicago received a surprise gift of flowers, courtesy of Kennicott Brothers Company and Ashland Addison Florist Company, two participants in SAF’s national Petal It Forward campaign. In return, the two companies received...
Use Mood Music to Make More Sales
This time of year, Bing Crosby, Judy Garland and Andy Williams might be among your most influential salespeople. (But not Alvin, Simon and Theodore…) According to a study by Entertainment Media Research Ltd., the way into many consumers’ wallets during the holidays is...
Holiday Banner Ads
As Clark Griswold will attest, decking the halls can be a painstaking chore, indeed. Fortunately, dressing up your cyber store (website and social media pages) takes a mere minute. SAF has six different designs for Hanukkah and Christmas, available in multiple...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
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