Looking for a fun way to show the power of flowers and engage your social media followers and customers? Share this poignant video showcasing the smile-generating impact of the Petal It Forward effort. Copy and paste the video’s link https://youtu.be/kyJdnO0q8IA into your status updates.
Here are suggested Facebook posts and Tweets to go along with it:
- Watch what happens when these people receive random acts of kindness! https://youtu.be/kyJdnO0q8IA#petalitforward
- Just try not to smile when you watch this: https://youtu.be/kyJdnO0q8IA#petalitforward
- Flowers create connection, even among strangers. See how! https://youtu.be/kyJdnO0q8IA#petalitforward
- It’s not magic – it’s science! Flowers make people happy! Watch this experiment: https://youtu.be/kyJdnO0q8IA#petalitforward
- Is it better to give or to receive? Watch this video & let us know! https://youtu.be/kyJdnO0q8IA#petalitforward
- Would you take flowers from a stranger? They did. See what happens next. https://youtu.be/kyJdnO0q8IA#petalitforward
- If you were given two flower bouquets — one to keep, one to share – who would you #petalitforward to? https://youtu.be/kyJdnO0q8IA
- See how flowers transformed the morning for some busy commuters from ordinary to extraordinary! #petalitforward https://youtu.be/kyJdnO0q8IA
The Society of American Florists created the two-minute video showing the emotional responses to the Petal It Forward effort in October. The video is a tool for retailers, wholesalers, growers and suppliers looking for ways to promote their businesses and the floral industry, said Jennifer Sparks, SAF’s vice president of marketing.
“Our goal is to keep floral gifts top of mind among consumers,” Sparks said. “You can’t help but smile while watching this video. It really makes you to want to give flowers yourself, and that’s the message we want to leave with consumers.”
The Petal It Forward program and resources for members are possible thanks to the SAF Fund for Nationwide Public Relations. Check out safnow.org/PRFund for a list of the forward-thinking companies supporting industry promotion.