To promote its annual line of Keepsake holiday ornaments, Hallmark is getting a little less sweet and a little more real. Through six new videos,...
REI Opts Out of Black Friday
More than two weeks before Thanksgiving, one national retailer is already dominating Black Friday chatter on social media — and, in shopping season...
Tough, Resilient’ Wholesalers Gather in Record-breaking Numbers in Miami
More than 780 floral industry members traveled to Miami Oct. 21-Oct. 23 for the Wholesale Florist & Florist Supplier’s 2015 Floral Distribution...
In San Francisco, ‘Legacy Business’ Proposition Passes
A proposal to use financial incentives to help preserve longtime San Francisco businesses passed on Tuesday. Proposition J will create the Legacy...
Yoshimi Shibata: Jan. 25, 1916-Oct. 31, 2015
Yoshimi Shibata, a floral industry pioneer and beloved former president of Mt. Eden Floral Company in San Jose, California, died peacefully in his...
AFE Research Aims to Protect Gerbera From Powdery Mildew
Powdery mildew is the most common and damaging disease for gerbera crops. The lack of disease-resistant gerbera plants has been a major limiting...
Bob Friese Inducted into Hall of Fame
Bob Friese, AIFD, CFD, has been inducted into the Michigan Floral Foundation's Hall of Fame. The well known floral industry figure was honored at a...
Introducing: DavidAustinWeddingRoses.com
David Austin Roses has launched a new website dedicated exclusively to its cut rose varieties at davidaustinweddingroses.com. Filled with gorgeous...
Indianapolis Florist Moves HQ to Revitalization Center
An upcoming move will place a well-known Indianapolis florist closer to key customers — and in the middle of a bustling local redevelopment...
Sick-Day Excuses: Grandma Poisoned Me, the Doctor Prescribed the Beach
Ever have an employee ask to take a sick day because her doctor said the beach would be good for her vitamin D deficiency? Or because she had no...
SAF Work with APHIS on Geraniums, Certification, Farm Bill Funds
Continuing the strong emphasis on collaboration and communication between the floral industry and the Animal and Plant Health Inspection Service...
Floral Designer Turns Derelict House into Artwork
An abandoned house in Detroit that was once filled with broken glass, jammed toilets —even a dead animal — turned into a flower wonderland for one...
SAF Petals It Forward: Spreading Flower Power on New York Streets
The news team at “Fox & Friends” is known for covering hard-hitting issues, but on Wednesday morning, the atmosphere was downright giddy after...
For Big Day, More Brides Choose ‘Sexy’
The latest bridal trend to hit the aisle (and style section)? “Sexy” dresses that — at least to some people — appear ready for the bedroom rather...
New Internship Matches Business Students with Floral Industry Companies
Floral industry members looking for a way to find motivated staff members and “try out” prospective long-term employees have a new resource...