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FTD Announces 2018 Education Calendar
FTD has announced a “robust” 2018 education calendar “packed with opportunities to help our member florists take their businesses further.” “We’re proud to invest in opportunities that help our member florists learn and grow,” said Tom Moeller, executive vice...
SNA Awards Students, Elects 2018 Officers
Five students from two universities were presented cash awards totaling $1,800 for their presentations at the Bryson L. James Student Competition held during the 62 Southern Nursery Association (SNA) Research Conference. During the conference, SNA officers who will...
How to Hire and Prep V-Day Drivers
Here are two things many florists can depend on for Valentine’s Day: last-minute orders and seasonal hires who flake or turn out to be terrible fits for even short-term gigs. To stay ahead of the latter challenge, Tim Galea has tweaked his approach to finding and...New Two-Minute Trends Resource Center Helps Members Market Their Business
Looking for a new pitch to promote your shop’s floral services to business clients? Want to draw in business from interior designers or architects? Or want to share some smart posts to engage your shop’s social media followers? Check out the Society of American...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.