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Spark Extra Summer Sales
Summer is here, bringing opportunities to remind customers to make flowers part of their summertime rituals. Society of American Florists has created summer social media graphics to highlight the joys of summer and encourage your customers to check out your summer...
Beef Up Your Bottom Line at SAF Orlando 2021
Anna Page knows the best place to learn how to grow her business is at SAF’s annual convention. And at SAF Orlando 2021, she is looking forward to learning how to evolve her e-commerce operations, increase productivity and drive repeat customer engagement — all to...Train Your Way to a Bigger Bottom Line
Five new courses on the Society of American Florists’ new Career Connection learning hub will set up your new hires for success, get inexperienced designers on the design bench sooner, and maximize your social media to drive sales. The following on-demand learning...
Connecting with Peers Pays Off
Jodi McShan, AAF, AIFD, CFD, PFCI, knows who has the best secrets for improving her business — her peers. And at SAF Orlando 2021, she plans to take advantage of networking time to come away with strategies she can apply to her own operation. “What I get the most out...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.