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Break Down Barriers to Sustainable Floristry
If composting services aren’t available in your locality, try reaching out to local garden clubs or partner with a local flower farmer who can pick up compostable waste. Florists are increasingly committed to sustainability, but many still face significant...
Holiday Helper: Flowers to Light Up Diwali
As florists around the country begin to prepare for Thanksgiving pre-orders, there’s another celebration on the calendar that’s growing in popularity and uses flowers in a big way: Diwali, often referred to as the Festival of Lights, celebrated this year Oct. 29...
Boost Sales with Flowers That Bring Dia de los Muertos to Life
When U.S. florists think of popular flower holidays, Valentine’s Day and Mother’s Day logically come to mind. One cultural holiday that doesn’t get as much attention is Dia de los Muertos. Flowers play an important role in this fall festival. Learn more about it, how...
Survey: Sustainability Gains Momentum in Floristry Amid Barriers
Findings from a recently released survey indicate most florists have incorporated sustainability into their business models — and are eager to do more. A lack of access to sustainable products and knowledge of sustainable floristry were identified as the biggest...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.