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Introducing Floral Management’s Industry Innovators
Earlier this year, Floral Management editors sought nominations for individuals who have identified emerging needs of the industry and demonstrated creative thinking, research and a lot of grit to meet them. Suggestions revealed a range of innovators, from a breeder...How I Did It: A Little Upgrade Goes a Long Way
Editor’s note: This is a series to celebrate floral professionals’ ‘wins’ and inspire others with stories of innovations, problems solved, successful sales strategies and more. Have a win to share? Email SAF NOW’s managing editor, Amanda Jedlinsky. Freeman’s Florist...Attract — and Retain — Top Talent
Having trouble finding workers? Struggling to onboard new employees? In a series of three courses for the Society of American Florists, human resources expert Glenna Hecht explains how to hire smarter to build the team your business needs and successfully onboard new...6 Ways to Save Your Business Money
Many things about Tiger Lily, a Charleston, South Carolina floral shop, have evolved from the pandemic era of business — from floral arrangements to the shop’s insurance provider. Gone are the steady flow of pandemic sales, and with it, the luxury of paying a little...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.