In working with florists across the country, I often hear this complaint: “Technology helps me work faster, but it kills the personal touch! And my...
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Looking to Improve Sales and Service? You May Need to Go Undercover
Ever wonder what your staff really sounds like to customers when they call to place an order with your store? Are they professional and efficient?...
NPR Takes In-Depth Look at Funeral Homes
Package deals that turn out to be less of a value than a consumer expected, prices that are hard to find or verify, centralized ownership that can...
Charging the Right Amount for Services and Labor
Ever have a bride waltz in and ask if you’re willing to take on more than flowers and décor? Maybe rent linens? Provide “day of” planning services?...
Flowers Play Pivotal Role in Honoring Fallen Service Members
An effort to honor fallen service members at Arlington National Cemetery — and at cemeteries around the country — got some serious support from the...
Lessons from a Storied Restaurant’s Slip Ups
After years of top-notch service and the very best product, how fast can you lose a customer? If you’re one of New York’s most storied (and...