Participating in the Society of American Florists’ annual Petal It Forward event on Oct. 18 won’t break the bank or overwhelm staff — especially if...
Tips for an ‘Easy to Implement’ Petal It Forward
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Petal It Forward
3 Steps for a Successful Oct. 18 Petal It Forward
The Society of American Florists’ annual feel-good initiative, Petal It Forward, is a chance for floral industry professionals to spread the power...
How Media Savvy Florists Leverage Petal It Forward
Bangor Floral in Bangor, Maine distributed hundreds of bouquets last year during the Petal It Forward flower giveaway. It was a resounding success,...
Spread the Power of Flowers on Oct. 18
Petal it Forward is just one week away on Oct. 18. It’s not too late to participate in this feel-good event in which participants hand two flowers...
Last-Minute Advice for Lasting Petal It Forward Memories
The Society of American Florists’ annual Petal It Forward goodwill initiative is a week away! On Oct. 18, more than 500 floral professionals from 50...
Petal It Forward Gives Thousands a ‘Reason to Smile’
From Alaska to Hawaii and California to Maine, 580 floral businesses in all 50 states (and six countries) spread the joy of flowers during the...
Media Attention Amplified Petal It Forward Message
Carrie Moore’s store, Jenny’s Floral, is a 45-mile drive from Rapid City, South Dakota, but that didn’t stop an ABC affiliate morning news crew from...
Tips to Stay Strong in a Tough Economy
Two-thirds of American households are living paycheck to paycheck, according to data from Pymnts.com. As consumers’ savings dwindle and budgets...
2022 in Review: SAF Led in Industry Advocacy, Education and Connections
As the floral industry navigated a year marked by a boom in weddings coupled with historic inflation — and a dip in sales for some — the Society of...
Highlight the Joy of Flowers with these Marketing Themes
If you were one of the 580 that participated in the Society of American Florists’ Petal It Forward flower giveaway last week, you saw firsthand the...
Petal It Forward Grabs Media Attention Nationwide
As bouquets and stems of free flowers were handed out during the Society of American Florists’ annual Petal It Forward event last week, an important...
Petal It Forward Spreads Instant Gratitude Nationwide
Appreciation for the gift of free flowers spread as rapidly as the free bouquets that were handed out during the Society of American Florists’...
Make the Most of Your Petal It Forward Vibes
Is your business among the 578 floral businesses that participated in the Society of American Florists’ goodwill initiative, Petal It Forward,...
4 Things to Do Before Petal It Forward Next Week
The Society of American Florists’ annual Petal It Forward goodwill imitative is just a week away! There are 516 floral businesses in 48 states,...
Florists Share 5 Ways to Petal It Forward on Social
Social media is about connections, building community and creating excitement. These elements go hand in hand with the Society of American Florists’...