From Alaska to Hawaii and California to Maine, 580 floral businesses in all 50 states (and six countries) spread the joy of flowers during the...
Carrie Moore’s store, Jenny’s Floral, is a 45-mile drive from Rapid City, South Dakota, but that didn’t stop an ABC affiliate morning news crew from...
Two-thirds of American households are living paycheck to paycheck, according to data from Pymnts.com. As consumers’ savings dwindle and budgets...
Do you worry about the impact of inflation on your profit margin? Are you looking to connect with professionals across the floral supply chain? Do...
As the floral industry navigated a year marked by a boom in weddings coupled with historic inflation — and a dip in sales for some — the Society of...
If you were one of the 580 that participated in the Society of American Florists’ Petal It Forward flower giveaway last week, you saw firsthand the...
As bouquets and stems of free flowers were handed out during the Society of American Florists’ annual Petal It Forward event last week, an important...
Appreciation for the gift of free flowers spread as rapidly as the free bouquets that were handed out during the Society of American Florists’...
Is your business among the 578 floral businesses that participated in the Society of American Florists’ goodwill initiative, Petal It Forward,...
The Society of American Florists’ annual Petal It Forward goodwill imitative is just a week away! There are 516 floral businesses in 48 states,...
Social media is about connections, building community and creating excitement. These elements go hand in hand with the Society of American Florists’...
Science has proven that flowers make people happy, and hopefully your business is plans to spread the power of flowers on Oct. 19 with the Society...
Davonna Lowry still isn’t sure how the media ended up covering her shop’s participation in the Society of American Florists’ 2019 Petal It Forward...
Petal It Forward is known as the Society of American Florists’ annual feel-good initiative that spreads the power of flowers, but the event is also...
Friends and customers. Police departments and firefighters. Restaurants and hairdressers. Across the country, florists who are gearing up to...