2020 was a year full of contradictions: COVID-19 hit and prompted many businesses to shut down or at least close for part of the year, people experienced unprecedented stress and feelings of... Read more
Finding and keeping employees has never been easy — and the pandemic has only heightened the challenge for floral business owners. In the Mar/April issue of Floral Management, owners shared... Read more
E-commerce, which has been trending upward for well over a decade, positively exploded in 2020 — growing from a $393 billion to $598 billion industry (a 40.3 percent leap) within a year. Con... Read more
One secret to capitalizing on the houseplant trend for retail florists? Make sure your care-and-handling game is on point. That’s advice from Terril Nell, Ph.D., AAF, former president of the... Read more
Right around Thanksgiving, a cheeky meme circulated on social media, announcing the arrival of “the 2020 poinsettias.” (The post featured Audrey II, the enormous Venus flytrap with an appeti... Read more
Along with “social distancing” and “flattening the curve,” the word “plantfluencer” was a word that entered more Americans’ vocabulary in 2020. As people hunkered down and looked for ways to... Read more
First things first: Lafayette Florist, Gift Shop & Garden Center knows plants. Founded more than 70 years ago, the family business has long been a trusted source for plant and gardening... Read more
With the exception of a certain holiday in February, Nancy White generally anticipates a sluggish start to the year. “January is typically our slowest month, and minus Valentine’s Day, Febru... Read more
With virus cases up, you need to make sure you’re doing your part to combat the spread. In the latest issue of Floral Management, Terril Nell, Ph.D., AAF, research director for the American... Read more
According to SAF’s recent Economic Outlook Survey, nearly 70 percent of retail florists have seen online sales increase during the pandemic — and for more than half of those respondents, the... Read more