Are We There Yet? Economic Recovery and What it Means to Floriculture
Speaker: Charlie Hall, Ph.D., Texas A&M University
Barely Managing? Start Coaching
Speaker: Glenna Hecht, Humanistic Consulting, LLC
Speakers: Shirley Lyons, AAF, PFCI, SAF President; Dwight Larimer, AAF, PFCI, SAF Treasurer; Martin Meskers, AAF, Incoming SAF President; Laura Shinall, Syndicate Sales, Inc.
Copy That Fortune 500 Moves on a Small Biz Budget
Speaker: Rick Rivers, A Floral Boutique Florist
Digging For Income on Incoming Orders
Speaker: Skip Paal, AAF, Rutland Beard Floral Group
Download the Inwire Profitablity Calculator (XLS)
Speaker: Jim Daly, AAF, Smithers-Oasis/Floralife
Holiday Hacks to Slash Stress and Boost Profits
Speakers: Kyle Brown, Lone Star Bloom; Bridget Carlson, AAF, Ashland Addison Florist; Dana Cook, AAF, Julia’s Florist; Chris Drummond, AAF, Plaza Flowers; Cheryl Denham, Arizona Family Florist; Clara Gonzales, Tiger Lily Florist; Skip Paal, Rutland Beard Group
Speakers: Carol Caggiano, AIFD, PFCI, consultant and speaker; Art Conforti, PFCI, Beneva Florist, Beneva Solutions; Paul Fowle, DVflora; Paul Goodman, CPA, PFCI, Floral Finance Business Services; Jerome Raska, AAF, AIFD, PFCI, CAFA, CF Blumz by…JRDesigns; Clara Varga-Gonzales, Tiger Lily Florist
How to Be a (Profitable) Bride Magnet
Speaker: Heather Waits, Bloomtastic Florist
Download the “Say This Worksheet” here
Speakers: Shirley Lyons, AAF, PFCI, SAF President; Robert Williams, II, AAF, PFCI,
SAF Chairman; Martin Meskers, AAF, SAF President-Elect
Speakers: Jennifer Sparks, SAF; Kate Penn, SAF; Dwight Larimer, AAF, PFCI, Design Master color tool, Inc.
Outstanding Varieties Competition
Photography and Video Made Simple
Speakers: David Kesler, AIFD, PFCI, FDI and Leanne Kesler, AIFD, PFCI, FDI of Floral Design Institute.
Speakers: Damon Samuel, AAF, AIFD, PFCI, NAFD, NMF, Bill Doran Company; Lisa Weddel, AAF, AIFD, PFCI, L. Weddel Design; Jenny Behlings, AAF, PFCI, Jenny’s Floral; Marlin Hargrove, AIFD, PFCI, Pete Garcia Company; Julie Poeltler, AIFD, CAFA, PFCI, Fountain of Flowers & Gifts; J. Robbin Yelverton, AAF, AIFD, PFCI, Blumz by…JRDesigns
Speaker: Kevin Ylvisaker, AIFD, CFD, PFCI, CAFA
Speaker: Tim Huckabee, FloralStrategies, LLC
Coordinators: D Damon Samuel, AAF, AIFD, PFCI, NAFD, NMF, Bill Doran Company; J. Robbin Yelverton, AAF, AIFD, PFCI, CF, Blumz by…JRDesigns; Marlin Hargrove, AIFD, PFCI, Pete Garcia Company
Commentators: Julie Poeltler, AIFD, CAFA, PFCI, Fountain of Flowers & Gifts; Lisa Weddel, AAF, AIFD, PFCI, L. Weddel Design
Test Calls Workshop: Raising the Bar on Floral Shop Sales
Speaker: Tim Huckabee, FloralStrategies, LLC
Speakers: Kate Delaney, Matlack Florist, Inc.; Charles Ingrum, Dr. Delphinium Designs & Events
What They Want, Baby You’ve Got It (or do you?)
Speaker: Daniel Levine, WikiTrend.org/Avant-Guide Institute
Would YOU Work for Your Company?
Speaker: Glenna Hecht, Humanistic Consulting, LLC
Download the “Would YOU Work for Your Company?” handout here.