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Leaders of CalFlowers (the California Association of Flower Growers and Shippers) are thanking an improved economy and a growing appreciation for the state’s product for the 10 percent incre... Read more
The AmericanHort Board of Directors today announced that Michael V. Geary, CAE tendered his resignation as President & CEO. Geary is leaving to serve as CEO of the Society for Marketing... Read more
A volcano, which last erupted in 1877, has the attention of Ecuadorean flower growers. Employees of farms located southwest of Cotopaxi volcano were evacuated Aug. 14 as a precautionary meas... Read more
How do you greet your customers? “How may I help you?” is friendly, but direct — a good choice for people who order over the phone and appreciate expediency. But it’s not n... Read more
Sometimes, good things just fall in your lap. Such is the case with an article circling the Internet titled, “23 Perfectly Valid Reasons to Buy Yourself Flowers.” ... Read more
SAF members have elected nine members to positions on its Retailers, Wholesalers and Growers Councils. New council members begin their terms at the close of SAF Amelia Island 2015, SAF... Read more
Bridal shows are great opportunities to snag new clients, but they can be overwhelming, especially if you work in a city known for destination weddings, such as Charleston, South Carolina. ... Read more
Without any major floral holidays demanding your attention, summer’s a fine time to target areas for potential growth, such as corporate work. This summer, make it your mission to cour... Read more
The American Floral Endowment (AFE) has established the Young Professionals Council (YPC), which consists of a vibrant group of 21- to 35-year-old students and professionals in the floral in... Read more
Thank you for reading “Tim’s Calling” in Floral Management! Before you access the audio file for this month’s call, please tell us a little about yourself: