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How many times have you walked into a store and immediately heard, “Can I help you find something?” Unless you were in a huge hurry, chances are you brushed off the overeager salesperson bec... Read more
To celebrate its 125th anniversary, an Ithaca, New York retail florist will transform into Mushnik’s Flower Shop, the setting of a famous rock musical about a hapless shop keeper and his mys... Read more
Last week, members of the Society of American Florists executive team got valuable face time with an influential member of Congress. While in Washington, D.C., for the association’s 39th ann... Read more
When Karen Fountain, AAF, of Flowers ‘n’ Ferns stepped into the office of Sen. Tim Kaine (D-Virginia) on the morning of Tuesday, March 12, she was ready for a challenge. Earlier this year, K... Read more
Stress Awareness Month, observed annually every April, launched in 1992 by the Health Resource Network, a non-profit health education organization consisting of physicians, health edu... Read more
Has your company been in business since 1919? Are you active in your community and the floral industry? Do you know someone who has made a noteworthy contribution to the floral industry? The... Read more
Clocks will be reset this weekend and the official start of spring is just two weeks away. You know what that means: It’s time to get your spring holiday promotions underway! The Society of... Read more
The Society of American Florists (SAF) has lined up several experts to educate industry members about the four issues they will discuss with lawmakers and their staff on Capitol Hill during... Read more
Chris and Jonny Palliser, second-generation managers of Scotts Flowers in New York City, will soon head north to Cambridge, Massachusetts, for the latest round of the Society of American Flo... Read more