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Tears of joy. Messages of thanks. Communities filled with flowers. These are just some of the stories coming in — and still being shared on social media — after last week’s Petal It Forward.... Read more
For Tegan Davidson and the staff at Sequoia Floral International in Santa Rosa, California, last week’s Petal It Forward initiative took on added meaning. The Sunday before the October 11 ev... Read more
Here’s a trend you’ve probably heard something about already: Most millennials aren’t dreaming of or investing in McMansions. (Maybe in the pages of Floral Management!) “Millennials prefer s... Read more
If the words midcentury, modern, or Scandinavian make you want to run screaming from a curated room of blond furniture and into a space jam-packed with color and kitschy glam, you’re in luck... Read more
President Trump signed an executive order last week to allow employers to participate in Association Health Plans (AHPs) and offer employees Health Reimbursement Arrangements (HRAs). The ord... Read more
A late summer and early fall that read like something out of a science fiction movie — hurricanes, volcanoes, grounded planes, backlogged ports — has created new challenges for the floral in... Read more
By the end of today, tens of thousands of Americans will have shared free flowers with family, friends and strangers — experiences that will lead to tears and squeals, along with heartfelt t... Read more
Hurricane Irma may have delayed the presentation of a $5,000 award to the 2017 Floral Management Marketer of the Year winner, but last weekend this year’s prize-winning campaign finally got... Read more
Asocolflores, the association of Colombia flower exporters, welcomed more than 2,000 international buyers to Proflora, its biannual trade show, in Bogota, Colombia, Oct. 4-6. With 15,000-squ... Read more
We’re following #petalitforward all day on our Storify! Check it out! [View the story “#PetalItForward” on Storify] Read more
