Dreaming of attending SAF Palm Springs 2018 but don’t quite have the resources to get to the education-packed event? FTD is awarding $20,000 in...
A dedicated family man and a much-admired industry leader who advocated tirelessly for domestic flower growers died peacefully on Feb. 21. Arne M....
Coming to the Society of American Florists’ Congressional Action Days in March and wondering what exactly the trade association does for the...
The Society of American Florists has confirmed that its 38th Annual Congressional Action Days, March 12-13, will include a special opportunity for...
When Deborah De La Flor, AIFD, PFCI, heard about the horrific mass shooting last week in Parkland, Florida, she could almost feel her heart breaking...
Amidst the busiest stretch of the year, professionals from all segments of the floral industry made time to talk to the media — scoring quality...
A mid-week holiday and a strong economy bode well for Valentine’s Day 2018. (Fingers crossed that the weather cooperates!) According to a recent...
The countdown is on for the Society of American Florists’ 38th Annual Congressional Action Days, March 12-13, in Washington, D.C. If you have not...
Fast action by a florist got a major mobile communications brand to change its Valentine’s Day promotion. Nic Faitos, senior partner at Starbright...
When women’s apparel company LOFT told Instagram followers to “Buy yourself flowers,” the floral industry applauded. Now LOFT’s sister brand is...
On Dec. 22, 2017, President Donald Trump signed into law the most sweeping tax bill since 1986. The 500-plus page bill was mostly forward-looking,...
After nearly a decade of tough times for retailers, the future looks rosy. On Monday, the National Retail Federation released its 2018 economic...
It didn’t take long last year to prove that when floral industry members come together in Washington, D.C., their combined voices can make a big...
President Barack Obama’s official presidential likeness has a decidedly flower-friendly look. The portrait, painted by Kehinde Wiley and unveiled...
On February 7, just in time for Valentine’s Day, Teleflora invited love-struck New Yorkers with a secret crush to come by Times Square and publicly...