The PFCI Board of Trustees can only evaluate what it sees and hears on your audition presentation. Here is what the PFCI Board of Trustees is...
Helpful Hints & Suggestions for the PFCI Audition DVD
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Events & Education
Industry Companies Team Up to Honor Veterans on Memorial Day
Over the holiday weekend, floral industry companies came together with the Memorial Day Flowers Foundation to honor service members at more than 200...
Florists Embrace Mobile — and Profitability — in Hartford
"Can I get your phone number?" Attendees representing 19 different states (and the District of Columbia) with anywhere from two to 40-plus years of...
Explore Trends, Best Practices at SAF Amelia Island 2015
Want to know what really motivates someone to reach for their wallet and buy flowers? You can find out from one of the world’s top consumer trends...
PFCI Marks 50th Anniversary with All-Star Panel
Professional Floral Communicators – International (PFCI) has gathered a star-studded panel to celebrate its anniversary. “Rise & Shine: 50 Years...
Presentation Bouquets for a Dancing Queen
What do Olympic winners, beauty pageant winners and theatrical performers all have in common? Each receives a presentation bouquet to celebrate...