by Sheila Santiago | Sep 11, 2019 | Floral Industry News
The Society of American Florists will soon have a new senior vice president on its team — a person with targeted experience in some of the key growth areas identified by the 135-year-old trade association in its strategic plan. Katie Butler, most recently vice...
by Sheila Santiago | Sep 11, 2019 | Floral Industry News
While attending an event last week in Salinas, California, a member of the Society of American Florists’ board of directors got some valuable facetime with Rep. Sanford Bishop (D-Georgia), chairman of the House Appropriations Subcommittee on Agriculture. The...
by Sheila Santiago | Sep 4, 2019 | Business Builder
Members of the Society of American Florists can drive away with a bargain. Avis offers SAF members discounts up to 25 percent off base rates, and Budget gives up to 25 percent off its promotional rates. For Avis, call 800-331-1212 and mention SAF Avis Worldwide...
by Sheila Santiago | Aug 21, 2019 | Business Builder
Across the country, busy parents are hustling kids back to school — and many are ready to give thanks for the grandmas and grandpas who stepped in over the summer to fill gaps in childcare. Why not make it easy for customers to show that gratitude with flowers? Remind...
by Sheila Santiago | Aug 7, 2019 | Business Builder
Looking to convert more wedding and event clients from your website? Then check out the latest session in the Society of American Florists’ WebBlast library. During today’s SAF WebBlast, “Small Web Fixes, Big Results — Part 1: Increase Floral Event Business,” Ryan...