Be sure to collect email and mobile numbers with every Valentine’s Day — so you can follow-up with a thank-you and an effort to secure the customer’s repeat business. Try popping one of these messages into an e-mail or text. “Thanks for sharing the love this...
Teens (more likely their parents) shell out anywhere from $700-$1,200 on prom today — and they’re not skimping on the flowers. Retail florists report selling prom pieces upwards of $50 to $75. Most importantly, they’re figuring out how to do it efficiently and...
International Women’s Day is March 8. You can build more early spring business, — and help grow sales for the entire floral industry — by jumping on the promotional bandwagon now. SAF has gorgeous graphics available to members free of charge. Just download and send...
If you think you’re too busy to bother about social media during the Valentine’s Day countdown, think again. Customers are placing orders now, so ramp up your online visibility. Try to post something at least once a day (2-3 times is better) to Instagram, Facebook,...
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