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Florists Collect 858 Children’s Books for Public Libraries
Sister companies Royer’s Flowers & Gifts, Stephenson’s Flowers & Gifts and Connells Maple Lee Flowers & Gifts recently concluded their 13th annual “Bouquets for Books” program, collecting 858 new children’s titles for public libraries in Pennsylvania and...
6 Ways to Capitalize on Engagement Season
Let us take a moment to give thanks that the not-so-nice political commercials that dominated airwaves for much of this year have finally come to an end. On their heels? Jewelry ads, particularly those flaunting sparkling diamond rings. Tis the season to pop the...
A 4-Point Plan for Small Business Saturday Success
The most wonderful time of the year is just days away! Small Business Saturday, a shopping holiday created by American Express in 2010 to promote independent retailers, is a great way to kick off a successful finale to 2018. Here’s a four-point plan to prepare you for...
Publicity Pointers from Petal It Forward Superstars
Before hosting KSAZ Channel 10 reporter Carmen Blackwell, Denham practiced talking points with her marketing manager. “You really only have about two minutes of air time, so you have to be brief!” she said.” The Society of American Florists’ third annual Petal...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.