A segment on Philadelphia’s KYW News Radio 1060 featured Stein Your Florist Company. Amidst the busiest week of the year, professionals from all segments of the floral industry made time to... Read more
Jennifer Barnard, owner of Tillie’s Flower Shop in Wichita, Kansas, kicked off the holiday shopping season last month with a welcome surprise: an interview request from Krista Miller, a repo... Read more
Wearing T-shirts in your shop’s signature colors or lime green, fluorescent pink, or neon orange will make your “Happiness Ambassadors” stand out during your Petal It Forward event. If you h... Read more
For a florist in Eugene, Oregon, the “secrets” to scoring great press in the days leading up to Mother’s Day were simple: Stay positive, work those media relationships, and be available —eve... Read more
In Phoenix, Arizona, one floral industry business spent the run-up to Thanksgiving ensuring community members had enough to eat. For its annual Flowers for Food event last month, Arizona Flo... Read more
