The most wonderful time of the year can turn into a real headache for retailers who use the wrong seasonal greeting with customers. Just ask...
Count Those Pinecones!
Here’s a great story the media will love: how many pinecones (or stems of holly, ilex or any other holiday favorite) do you use during the holiday...
After a Disappointing Fall, Many Florists Look Forward to Christmas
Fall holidays? What fall holidays? That seems to be the response of many florists when it comes to Halloween and Thanksgiving 2016 — along with the...
Teleflora Designs Share Holiday Stage at ‘Good Morning America’
To kick off the holiday season, Teleflora this week brought festive floral designs to ABC’s “Good Morning America.” The company is partnering with...
Post Festive Social Media Graphics for the Holidays
'Tis the season to decorate the halls — and your digital properties — for the holidays. The Society of American Florists makes the online part easy....
Turn Unsold Christmas Merchandise into Hot Holiday Items
Tired of slashing prices on unsold Christmas merchandise after the holiday, two years ago, Andy Knowles of Rob's Flowers & Gifts in Poplar...
Use Mood Music to Make More Sales
This time of year, Bing Crosby, Judy Garland and Andy Williams might be among your most influential salespeople. (But not Alvin, Simon and...
Holiday Banner Ads
As Clark Griswold will attest, decking the halls can be a painstaking chore, indeed. Fortunately, dressing up your cyber store (website and social...
4 Tips to Make Your Holiday Displays Shine
It's time again to deck the halls. Tempting though it may be to simply hang a wreath or some lights and be done with it, you'll draw more customers...
Start Boosting Holiday SEO Now
You wouldn’t go into the holiday season without the right inventory of hard goods, gift items, signage and shop décor. Be sure to do the same for...