Hire Fast, Hire High-Touch
If you thought attracting and retaining talent was a challenge pre-COVID, brace yourself for recruiting in a post-pandemic world, advises HR expert and featured SAF Orlando 2021 speaker Glenna Hecht. Because of the tightening of the labor pool, employers can’t afford...SAF Names New President-Elect
Oscar Fernandez, director of sales for Equiflor-Rio Roses in Miami, Florida, has been named SAF’s next president-elect. “I am very excited to have been chosen to serve as president-elect,” Fernandez says. “We have all lived through an interesting time in the last year...
Senate Passage of GSP Kickstarts Reauthorization
Congress is one step closer to reinstating duty-free access for Ecuadorian roses. Last week the U.S. Senate passed S. 1260, the U.S. Innovation and Competition Act of 2021, which reauthorizes the U.S. Generalized System of Preferences (GSP). The wide-ranging bill,...Advocacy Series: 7 Questions on SAFPAC
Editor’s note: Advocating for the floral industry’s needs on Capitol Hill is a key priority for the Society of American Florists. What issues are most likely to impact you and your business – and how? What is SAF doing about it? In this ongoing series, SAF senior...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
Read digital edition
The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.