The Society of American Florists will hold a virtual summit next month centered on reinvention and dedicated to helping floral industry members navigate the new landscape created by the global pandemic. In keeping with government regulations regarding travel and crowd...
Late last week, the president signed into law the Paycheck Protection Program Flexibility Act, which relaxes some of the original PPP rules for loan forgiveness and rehiring timelines, the percentage of forgiven loan amounts that come from payroll expenses, and other...
As retail businesses continue to reopen around the country, make sure your operation is ready to hit the ground running or continues to build on your Mother’s Day sales momentum. Through the “Reignite Your Business” webinar series, the Society of American Florists...
As COVID-19 continues to affect the balance sheet of floral industry businesses, SAF reached out to Congressional leadership this week to highlight one more ripple effect: customer credit defaults. A coalition of associations representing wholesalers across various...
As floriculture continues to feel the devastating economic impact of COVID-19, SAF has successfully advocated to bring some relief to growers via direct USDA aid. While the USDA has yet to release the full details of the Coronavirus Food Assistance Program, SAF has...
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