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Got Costs? SAF’s 1-Day Profit Blast Provides Clear, Practical Solutions
Rather than sitting back and worrying about that potential increase (and others like it), scores of florists are getting proactive — and heading to Austin, Texas, for the latest in SAF’s 1-Day Profit Blast series on February 27. Responding to retailers’ request...
Brighten Up Your Customers’ World With Orchids
Last weekend’s blizzard, which blanketed much of the mid-Atlantic, including SAF’s headquarters, with two feet of snow, has us wishing we were at SAF Maui 2016 already. A tropical getaway sounds like the perfect antidote to harsh winter conditions, doesn’t...Interview Dos and Don’ts
If you’ve followed our advice and reached out to the media to generate some Valentine’s Day coverage, you likely have a big interview coming up. Remove the butterflies from your belly by reviewing SAF’s handy interview prep sheet, available here....
ISO Dependable Delivery Drivers for Valentine’s Day? Call the Post Office
There aren’t many reasons to rejoice about the timing of this year’s Valentine’s Day. But one benefit of a Sunday holiday is that it opens up a pool of knowledgeable, reliable drivers who can help with deliveries: mail carriers. “They know the...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
PARTNER WITH SAF | 2023 Media Kit
FLORAL MANAGEMENT MAGAZINE
Each month, SAF member business and their teams enjoy the floral industry’s leading source for progressive business trends, shop management tactics, online marketing strategies, product quality and design trends and more.
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The Sustainability Spotlight is a special edition of Floral Management showcasing the work of floral industry companies that have committed to environmental, social, and economic sustainability.