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Sylvia Cup to Test 13 Designers with Surprise Theme

by | Sep 14, 2016 | Events, Floral Industry News | 0 comments

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Next weekend, some of the floral industry’s top designers will go head to head, and flower to flower, in a highly anticipated live competition that’s sure to put their best skills to the test.

sylviacup_certifiedamericangrownAmong the 13 floral designers competing in the 49th Annual Sylvia Cup Design Competition,  sponsored by Certified American Grown and Smithers-Oasis, are seven members of the American Institute of Floral Designers, seven past Sylvia Cup contestants and two contestants sponsored by state floral associations.

Along with attracting top designers, another hallmark of the Sylvia Cup is its surprise challenge, complete with a festive contest room environment and members of Professional Floral Communicators – International dressed in themed costumes.

“The Sylvia Cup is always an exciting contest with a different theme — you never know what you’re walking into,” said Sylvia Cup Coordinator J. Robbin Yelverton, AAF, AIFD, PFCI, of Blumz by…JRDesigns in metro Detroit. “This year will be no different.”

sylviacup_oasisPast competitions surprised contestants and spectators with themes of Cirque du Fleur in 2015, Studio 54 Revisited in 2014, and Steampunk in 2013.

Yelverton will announce this year’s Sylvia Cup challenge on Sept. 24 at SAF Maui 2016, SAF’s 132nd Annual Convention at the Ritz-Carlton Kapalua in Maui. Contestants will race for two hours to complete the challenge using products provided by Certified American Grown and Smithers-Oasis.

“New this year,” Yelverton said, “we have a partnership between American grown product from California, Florida and many other states, including tropicals and exotics from Hawaii.”

Kasey Cronquist, PFCI, is the administrator for Certified American Grown. “Sponsoring the Sylvia Cup in Hawaii is an excellent opportunity for the Certified American Grown program,” Cronquist said. “This year’s competition will be very exciting, with every design representing what beautiful flowers and greens America’s flower farmers bring to the table.”

Anne Stewart is the vice president of Smithers-Oasis North America. “The Sylvia Cup brings together designers of all ages, cultures and regions of the country like no other competitive event. We are excited to tap into this passion, embrace their creativity celebrate the best in the industry,” Stewart said. “Through this sponsorship, the company will be able to reach new professionals and deepen our commitment and connection to the professionals and communities we serve.”

Yelverton added, “We are so grateful to Smithers-Oasis for their continued support of the Sylvia Cup. They are always quick to offer products and tools.”

sylviacup_pfciSylvia Cup Commentators Jerome Raska, AAF, AIFD, PFCI, CAFA, of Blumz by…JRDesigns in metro Detroit and Lisa Weddel, AAF, AIFD, PFCI, of L. Weddel Design in Highlands Ranch, Colorado, will highlight the sponsors’ products and track the progress of the designs — and the ticking of the clocks.

Three AIFD Certified Floral Evaluators/Judges appointed by the PFCI Board of Trustees will evaluate the contestants’ work. The highest combined score determines the winner. The top three scores will be honored on stage at the convention’s Stars of the Industry Awards Dinner. The grand prize winner takes home the Sylvia Cup trophy, $3,000 and free registration to SAF Palm Beach 2017, SAF’s next convention; First Runner-Up receives $500 and Second Runner-Up $250.

The contestants in the 49th Annual Sylvia Cup Design Competition are:

VanAnh Bui Concepts by VB Sunnyvale, California Sponsored by California State Floral Association

VanAnh Bui
Concepts by VB
Sunnyvale, California
Sponsored by California State Floral Associatio

 

Lakhena Mae Chhim Angkorian Designs Long Beach, California

Lakhena Mae Chhim
Angkorian Designs
Long Beach, California

BJ Dyer, AAF, AIFD, CPF BOUQUETS Denver, Colorado

BJ Dyer, AAF, AIFD, CPF
BOUQUETS
Denver, Colorado

Gloria Gonzalez A Secret Garden Florist Ventura, California

Gloria Gonzalez
A Secret Garden Florist
Ventura, California

Cory Ho, AIFD Watanabe Floral Honolulu, Hawaii

Cory Ho, AIFD
Watanabe Floral
Honolulu, Hawaii

Paul Latham, AIFD Fleur de Lis Events & Design Louisville, Kentucky

Paul Latham, AIFD
Fleur de Lis Events & Design
Louisville, Kentucky

Valerie Lee Ow J. Miller Flowers and Gifts Oakland, California

Valerie Lee Ow
J. Miller Flowers and Gifts
Oakland, California

Misha Park Frederick, Maryland

Misha Park
Frederick, Maryland

Florence, SPaul Ponn, AIFD Mary's Flower & Gifts Florence, South Carolinaouth Carolina

Paul Ponn, AIFD
Mary ‘s Flower & Gifts
Florence, South Carolina

Sunya Schlea Sunya's Flowers Lahaina, Hawaii

Sunya Schlea
Sunya’s Flowers
Lahaina, Hawaii

Sandy Schroeck, AIFD, PFCI Trend on Design Eden Prairie, Minnesota

Sandy Schroeck, AIFD, PFCI
Trend on Design
Eden Prairie, Minnesota

Tricia Upshaw, AIFD, AMF Shirley's Flower Studio Inc. Rogers, Arkansas Sponsored by Mid America Design Competition

Tricia Upshaw, AIFD, AMF
Shirley’s Flower Studio Inc.
Rogers, Arkansas
Sponsored by Mid America Design Competition

Derek Woodruff, AIFD, PFCI, CF Floral Underground Traverse City, Michigan

Derek Woodruff, AIFD, PFCI, CF
Floral Underground
Traverse City, Michigan

Write good-luck messages to the Sylvia Cup contestants on SAF’s Facebook Wall at Facebook.com/SocietyofAmericanFlorists.

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