Annual Convention

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SAF Palm Beach 2017 -SAF's 133rd Annual Convention at The Breakers

| World-Class Business Training | Powerful Connections | Creative Inspiration



Hotel and Travel Information

The Breakers
SAF Palm Beach 2017 at The Breakers

One South County Road
Palm Beach, FL 33480
(877) 602-8182
Click here to reserve your room!

The Breakers Room Rates and Reservations

The SAF rate is $215 single/double. To reserve a room, click here or call the hotel at (877) 602-8182 and mention SAF Annual Convention to get the group rate. The cut-off date for guaranteeing the SAF room rate is August 11, 2017.

Travel Arrangements

The Breakers is about a 15-minute drive from the Palm Beach International Airport (PBI).





Program Preview

  • Create a Culture to Attract Top Talent
  • Future of the Retail Florist
  • Employee Engagement
  • Customer Service Back to Basics
  • Nurturing Tomorrow’s Floriculturists
  • Grooming Millennials for Leadership
  • Hosting an Intern
  • Fixing Financial Mistakes Before It’s Too Late
  • Training Your Team on Processing
  • Finding and Attracting Talent Panel
  • Bridging the Boomer and Millenial Gap
  • Buying Strategies: The Key to Staying Profitable
  • Online Advertising: Industry Panel
  • Strategic Pricing: Two Perspectives
  • High Volume Fulfillment
  • Google Analytics
  • Outstanding Varieties Competition
  • Premier Products Showcase
  • Supplier Expo
  • Sylvia Cup Design Competition
  • Stars of the Industry Awards Dinner

Hands-On Design Workshops

  • Christmas Designs
  • Wearable Flowers

Hands-On Tech Workshops

  • Quickbooks
  • Google Analytics
  • Online Advertising
  • Photography
  • Social Media

Registration Information

Payment Plan

Pay in 3 installments!

When registering, ask about SAF’s easy payment plan for spreading out convention payments across several months, in three easy installments. We accept most major credit cards.

Refund Policy

Registration/Refund Policy: Cancellation requests received before August 21, 2017 will be refunded less a 15 percent handling charge. No refunds after August 21.

Banner for the annual convention. Click for information

SAF Maui 2016: Convention Sponsors

SAF Maui 2016: Partners

sponsor asocolflores
sponsor bloomnet
sponsor FTD
sponsor Teleflora

SAF Maui 2016: Supporters

Sponsor AccentDecor
Sponsor AirExpress
Sponsors CAL Flowers
Sponsor Patrician_CandleArtisans
Sponsor Certified American Grown
Sponsor Chrysal
Sponsor County of Maui, HI
Sponsor Mayor's office of economic development - Maui
Sponsor DesignMaster
Sponsor FloraCraft
Sponsor Floralife
Sponsor FloristWare
Sponsor HawaiiTropicalFlowerCouncil
Sponsor Hortica
Sponsor IFD
Sponsor LIonRibbonBerwick
Sponsor Matson Navigation
Sponsors Maui Floral
Sponsor Mayesh
Sponsor Mellano
Sponsor Smithers-Oasis
Sponsor OceanView
Sponsor Pete Garcia
Sponsor Syndicate




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