Valentine’s Day Fodder for Blogs, Social Media Updates and News Pitches
For consumers, Valentine’s Day is just that: a day. For florists, though, it’s a season, and coming up with talking points for four to six weeks is no easy feat. If you’re in need of inspiration, check out aboutflowers.com. There you’ll find...
Raska Helps Florists Wow Brides at SAF’s One-Day Profit Blast in Austin
Responding to retailers’ quest to grow their event business, the Society of American Florists has tapped Midwest florist Jerome Raska, AAF, AIFD, PFCI, to headline SAF’s 1-Day Profit Blast, in Austin, Texas, on February 27. Raska will share the design and business...
In Washington, Floral Industry Issues Get Big Play in 2016
When Congress passed a 2,000 plus-page bill in December to fund the federal government through the final nine months of fiscal year 2016, it was a refreshing feat of bipartisan cooperation that some thought could signal a comeback of collaboration in Washington. Not...
South Carolina Shop Petals it Forward at Anniversary Party
Tiger Lily Florist in Charleston, South Carolina, turned 20 this week and owners Manny and Clara Gonzales have invited customers to celebrate the milestone with them. In a feature article on Tiger Lily’s history, The Post and Courier announced the Jan. 8...Why Join SAF?
The Society of American Florists is the association that connects and cultivates a thriving floral community for: all participants of the U.S. floral industry and offers exciting benefits for the following types of businesses:
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