Ever wish you had a personal trainer at work to help you get up to speed fast on new technology and best practices in service? This month at SAF Amelia Island 2019, the Society of American F... Read more
SAF Amelia Island 2019, the Society of American Florists’ 135th annual convention, consists of dozens of educational programs leading up to the grand finale, Stars of the Industry Awards Cer... Read more
The worst day of the year for the stock market. New tariffs. Inverted yield curves. Do headlines about the economy have you worried? Take a breath, advises Charlie Hall, Ph.D., professor and... Read more
Florists looking to stand apart from competitors who treat floral gifts like commodities have a powerful resource available to them next month: The Society of American Florists’ Outstanding... Read more
Last month in Floral Management, we outlined some of the expected highlights from a packed program at SAF Amelia Island 2019, the Society of American Florists’ 135th annual convention. The... Read more
Here’s a new reality you deal with every day: Customers who spend hours on Instagram want the latest and greatest in design. How can you clear the noise and position yourself as their go-to... Read more
The U.S. economy is strong now — but how do you prep for what the future will bring? That’s a question on the minds of many floral industry business owners and entrepreneurs, and it’s a ques... Read more
Here’s something to ask yourself: How ready are you to retire from your business — or to sell it, pass it on to a successor or otherwise shift your role? According to a 2018 small business s... Read more
The Society of American Florists will celebrate the longevity of three floral industry businesses with the SAF Century Award during SAF Amelia Island 2019 the association’s 135th Annual Conv... Read more
As Jenny Behlings, AAF, AIFD, PFCI, SDCF, listened to the Kick-Off address at SAF Palm Springs 2018, one phrase piqued her interest: “workplace culture.” Like many floral industry members, B... Read more
