"J Schwanke’s Life in Bloom," the popular lifestyle show celebrating flowers, could expand its audience as smaller stations facing budget cuts...
Derick Townsend, president and COO of Syndicate Sales, reviews the Best in Show winner of the 2023 Outstanding Varieties Competition. This event,...
The Bill Doran Company has acquired Denver Wholesale Florist (DWF), one of the nation’s oldest floral wholesalers. The sale, announced Aug. 5, marks...
A Broward County (Florida) sheriff’s deputy joined florist De La Flor Florist & Gardens in handing out flowers to unsuspecting strangers during...
Christine Guenther, AAF, of WildFlower Stem + Sundry in Maryland, uses a variety of apps to streamline her business. From tracking deliveries in...
Eileen Weber, AAF, has seen how her year-long design training program has improved operations at her Chicago-area shop, Lake Forest Flowers. She...
Kristina Douglas was one of several high school students who learned more about green careers during Cultivate '25, thanks to a Seed Your tour and...
Frank and Pamela Arnosky tapped into an underserved market when they began growing marigolds for Day of the Dead celebrations. Frank will share his...
Do you struggle to educate new employees about the floral industry? Are your new employees unprepared for what a job in the floral industry entails?...
A mix of steady sales and persistent challenges is shaping a cautious but hopeful outlook for the rest of 2025, according to the Society of American...
When it comes to floral longevity and profitability, few investments pay off like a well-tuned cooler. At Penny’s by Plaza Flowers in Philadelphia,...
It's a week of wins for floriculture growers on Capitol Hill. In addition to maintaining access to assistance on conservation programs, funding for...
Peony grower Rita Jo Shoultz (right) used her relationship with Sen. Lisa Murkowski (R-Alaska) to help preserve grower access to conservation...
It’s time to elect the next group of Society of American Florists volunteer leaders — the individuals who help shape the association’s priorities,...
Jennifer and Frank Biddle. Frank died June 27. Francis “Frank” Biddle, founder of Francis Biddle International (FBI Flowers) and co-founder of...