Mother’s Day 2018 will go down in the books as a strong holiday for many florists: 60 percent of retail florist respondents to a Society of American...
60 Percent of Florists Report Mother’s Day Sales Increase
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Floral Company News
Teleflora’s Holiday Campaign Aims for Realistic Portrayal of Motherhood
Teleflora’s latest Mother’s Day campaign aims to show that while families come in all shapes and sizes, love is the universal thread of motherhood....
Celebrated Designers Sign On for Field to Vase Dinner Series
Two renowned floral designers have joined the 2018 American Grown Field to Vase Dinner Tour. Designing tablescapes at the April 7 dinner at Resendiz...
Dick’s Sporting Goods expected ‘backlash’ but got flowers instead
Dick's Sporting Goods expected some backlash when it said it would stop selling assault-style rifles. Instead, it got flowers. "We have been humbled...
Court Rules: Civil Rights Act Protects Gay Workers
A federal appeals court in New York ruled on Monday that Title VII of the Civil Rights Act of 1964, a federal law that bans employment...
Costa Farms Acquires Green Leaf Nursery
Costa Farms has announced the acquisition of Florida grower Green Leaf Nursery. Green Leaf Nursery of Homestead, Florida, has a long history of...
The Future of Women’s Day is Purple
It is no small coincidence that Ultra Violet, the Pantone Color of the Year, is the color of the International Women’s Day movement. This year,...
Amazon Tries Two- and One-Hour Whole Foods Deliveries in Four Markets
Amazon will start delivering groceries, including flowers, from Whole Foods via its two-hour Prime Now delivery service, the e-commerce giant...
In Rose Beds, Money Blooms
The majority of roses Americans give one another on Valentine’s Day, roughly 200 million in all, grow [on] the savanna outside Bogotá, summoned from...
UPS Transports 88 Million Valentine’s Day Flowers
UPS ramped up its global logistics network to deliver an estimated 88 million flowers in time for Valentine’s Day this year. According to a company...
Most Industry Members Plan for Increased Labor Costs in 2018
Fifty-six percent of respondents to a recent Society of American Florists’ survey plan to spend more on labor this year, an expectation that puts...
CCFC Names New Chair
June Van Wingerden, co-owner of Ocean Breeze Farms in Carpinteria, California, was recently elected chair of the California Cut Flower Commission. ...
National Group Seeks Industry Input from Industry Business Owners
The National Initiative for Consumer Horticulture (NICH) is asking all business and nonprofits engaged in horticulture for their input in a brief,...
Growers Must Respond to Ag Census by Feb. 5
The deadline for American growers and ranchers to complete the U.S. Department of Agriculture’s Census of Agriculture is fast approaching. Growers...
Student Wins AFE Video Contest with ‘Heartwarming’ Entry to Promote Flowers
A joyful one-minute video that captures the positive feelings a gift of flowers generates took home first place honors in the American Floral...