[mom_video type='vimeo' id='716050900' width='900' height='505'] Editor’s note: In this new SAF NOW video series, managing editor Amanda Jedlinsky...
Tackle Event, Labor and Inflation Challenges at SAF’s 1-Day Profit Blast
This year is expected to be the biggest year for weddings since 1984, and couples are spending more than ever on flowers. Are you prepared to...
Learn, Network and Grow With SAF’s Events
The best way to invest in yourself and your team is through continuing education and connecting with your peers. Check out the Society of American...
Two Reasons to Step Away from the Business This Summer
[mom_video type='vimeo' id='698727046' width='900' height='506']The Society of American Florists has added a second all-industry, in-person event to...
Register Now: SAF’s Next Gen LIVE! and SAF Orlando 2022
Retailers, wholesalers and suppliers looking for a place to connect under one roof have an additional option this year from the Society of American...
Florists Find Inspiration and Growth Strategies in Albany
Mary Jones’ two younger employees have sought to expand their education through college classes and with training at other flower shops. “I thought,...
Amplify the Floral Industry’s Voice in Washington
More than 60 floral industry professionals will take to Capitol Hill next week to talk with legislators about key issues that are important to the...
Immigration Reform: Are We Making Progress?
Editor’s note: Advocating for the floral industry’s needs on Capitol Hill is a key priority for the Society of American Florists. What issues are...
Profit Blast Preview: Hone Your Communication Superpowers
Wish you could read your employees’ minds, and that they could read yours, too? From new hires to veterans, employees need to know what is expected...
SAF’s Advocacy Priorities: Duty-Free Access to Fresh Product
Editor’s note: Advocating for the floral industry’s needs on Capitol Hill is a key priority for the Society of American Florists. What issues are...
SAF’s Advocacy Priorities: Drones and Floriculture
Editor’s note: Advocating for the floral industry’s needs on Capitol Hill is a key priority for the Society of American Florists. Which issues are...
Come to D.C. for a ‘Mind-Blowing’ Experience
[mom_video type='vimeo' id='683859291' width='800' height='450'] Think you are too busy to leave your business for a few days? Intimidated by the...
Profit Blast Preview: Optimize Your Online Performance
Online orders make up a significant portion of florists’ sales these days. A recent survey by the Society of American Florists showed that 66...
Profit Blast Preview: Trendy Designs For All Skill Levels
It can be hard to find good help these days — especially experienced designers. In a recent survey by the Society of American Florists, nearly half...
SAF to Take Industry Issues to Capitol Hill in March
Rising costs. Stalled supply chains. Labor woes. Make sure Congress understands the impact of these challenges on your business. Join your peers at...















