Want to step up your Valentine’s Day marketing? Members of the Society of American Florists have exclusive access to a vast collection of marketing resources and successful strategies used by top florists. Here are four easy ways to get started:
Valentine’s Day Notebook: SAF articles feature holiday trends and business news, as well as practical advice from experts like floral sales consultant Tim Huckabee in How Your Tone Affects V-Day Sales and smart florists like Tim Galea in How to Hire and Prep V-Day Drivers.
“PR Boot Camp – Capture Media Attention for Valentine’s Day & Beyond” Webinar: SAF Vice President of Marketing Jennifer Sparks leads this 1-hour crash course full of examples from successful florists.
Popular Questions Reporters Ask at Valentine’s Day and Suggested Talking Points: Print this cheat sheet for media interviews and have it handy next to your phone.
Valentine’s Day Graphics: Save time updating your social media by using our floral graphics.
For more, members go to the SAF Valentine’s Day Resource Center at safnow.org/vday.