The global pandemic has created many new challenges for floral industry businesses — and disruptions will be long lasting. But a new Society of...
Seventy percent of floral industry members responding to a Society of American Florists survey reported an increase in Mother’s Day sales — with...
A strong economy, good weather and healthy consumer spending on events and parties led to a positive December holiday season for florists. Sixty...
Last month, more American adults bought floral gifts for Valentine’s Day and they also spent more on average per transaction. Twenty-nine percent of...
A Tuesday holiday was a boon for most florists — and for many Society of American Florists members, the gains this year were significant....
The U.S. Department of Agriculture recently published the 2018 Floriculture Crops Summary — a report that came about as a direct result of lobbying...
With a weekday holiday and a strong economy, many retail florists had a good Valentine’s Day 2019. Fifty-nine percent of retail florists responding...
Many florists had a cheer-worthy Christmas last month, with 60 percent of retailer respondents to a Society of American Florists’ post-holiday...
The recent federal spending bill that Congress approved to fund the government included $500,000 for the publication of the Floriculture Crops...
Thursdays have traditionally been strong days for Valentine’s Day sales among retail florists — the weekday allows for impressive workplace...
With less than a week to go before Christmas, most florists are expecting a strong holiday showing, according to a recent survey of Society of...
A national group is predicting a merry and bright shopping season for retailers! The National Retail Federation last week predicted that consumers...
Valentine’s Day was a success for many florists — but the Wednesday holiday was also a last-minute hustle. That’s according to a Society of American...
How’s business? Pretty good! That was the generally cheery picture that emerged from a recent Society of American Florists survey on first...
Predictions of a robust Mother’s Day proved to be on target for many florists. According to a post-holiday survey conducted by the Society of...