2017 Mother’s Day Results
Predictions of a robust Mother’s Day proved to be on target for many florists. According to a post-holiday survey conducted, about 60 percent of member florists saw increased sales this year. Roughly 20 percent said sales were about the same as 2016. Around 16 percent saw a drop. Read the story.
Source: SAF Spring Holidays Survey, emailed May 18, 2017 to SAF retailers. 11.1 % response rate
2016 Mother’s Day Results
Florists around the country are feeling pretty good about Mother’s Day 2016. Overall, sales were up for many, and average transactions were slightly higher than 2015 returns, according to the Society of American Florists’ post-holiday survey. Here are the results of the 2016 Spring Holidays Survey, emailed May 11 to SAF member retailers. 9 percent response rate. Read the full story.
Source: 2016 Spring Holidays Survey, emailed May 11 to SAF member retailers. 9 percent response rate.2016
